Growing a business while raising kids, managing life’s unexpected moments, and staying visible online can feel like an impossible juggling act. But what if it didn’t have to be overwhelming? In this refreshingly honest conversation, I sat down with Viviana Castañeda, a content and visibility coach at Mompreneurs Digital, to talk about what it truly means finding balance between entrepreneurship and motherhood—with a little help from AI.

This isn’t your typical step-by-step guide. Instead, it’s a soul-nourishing, real conversation between two moms who geek out over tech and are committed to making business sustainable. If you’ve ever felt like you’re doing it all but still questioning if you’re doing it right, this is your reminder that success doesn’t have to come with burnout.

Why Emotional Space is a Business Strategy

One of the most powerful takeaways from my chat with Viviana was the importance of emotional wellness as part of the business plan. As entrepreneurs, we often focus on strategy, productivity, and results—but neglecting our emotions can lead to burnout. Viviana shared a simple yet transformative prompt to try: “What’s one emotion I’ve been ignoring that needs my attention today?”

Allowing yourself the space to feel—not just function—is one of the best ways to create a business that truly aligns with your life.

Using AI to Simplify Your Content Process

AI tools like ChatGPT and custom GPTs (like Viviana’s “Mia”) can help entrepreneurs create content without feeling drained. But here’s the key: AI should support your rhythm, not control it.

We talked about how automation tools can help batch content, streamline visibility, and allow for more authentic engagement without the overwhelm. Here are some of Viviana’s favorite tools that help mompreneurs stay visible and organized:

  • Mia (Custom GPT) – Viviana’s go-to content assistant built inside ChatGPT
  • Meta Business Suite – For scheduling Facebook and Instagram content natively
  • ManyChat – For warm, automated messaging and lead nurturing
  • Riverside.fm – For professional podcast and video recording
  • Asana – For project and task management
  • CapCut – Mobile-friendly video editing tool
  • Canva – For all things design

By leveraging these tools intentionally, you can create a content workflow that feels natural instead of forced.

Pivoting with Grace

Time-blocking and schedules are helpful, but the ability to pivot when needed is essential. Viviana emphasized that giving yourself permission to shift—especially when life, kids, or energy demand it—is a game-changer for sustainability.

Instead of chasing every new strategy or tool, focus on what genuinely fits your life and business. Balance isn’t about doing everything perfectly; it’s about doing what matters most, in a way that works for you.

Your 15-Minute Challenge

Set a 15-minute timer and write down three areas where you’re craving more balance. Then, ask yourself: What small shift could I make in each one using either a tool, a boundary, or a mindset tweak? Even the smallest adjustments can create more ease in your day-to-day life.

Final Thoughts

Finding balance as a mompreneur isn’t about working harder; it’s about working smarter and giving yourself the grace to pivot when needed. If this conversation resonated with you, share it with a fellow mompreneur who needs a reminder that she’s not alone.

Want to dive deeper into making business and life work for you? Check out these related posts:

Let’s keep the CONVERSaiTION going! Follow me on Instagram at @heyjuliabehrens and tell me—what’s one shift you’re making to create more balance this week?

about the blogger

Hey there. I'm Julia

A marketing strategist passionate about building bridges between people and tech. I help entrepreneurs simplify their marketing and share their stories so they can grow their businesses with clarity and ease—without burning out.

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